“The true everyday is Tuesday, the only day entirely untainted by significance. Monday is permeated with the horror of returning to work, Wednesday is the midweek break, Thursday is already charged with the excitement of the weekend and Friday is the beginning of the weekend. Tuesday alone is anonymous and humble, the only true holiday, and of course I should not be saying this, because it may give Tuesday ideas about itself. I would like to establish a strange cult, whose members are not only forbidden to communicate but even to know each other- The Secret Friends of Tuesday. (Michael Foley, 2012, Embracing the Ordinary).